Cerebelly migrated to Shopify Plus and Recharge to bring ecommerce and subscriptions together under one efficient, high-performing platform. This transition replaced a code-heavy legacy setup with a scalable, flexible foundation designed for growth. The result is a faster, more responsive experience for both customers and internal teams – enabling quicker updates, easier management, and zero disruption to existing subscribers.
Bundles are at the heart of Cerebelly’s business, with options ranging from preset age-based packs to build-your-own bundles and quiz-driven recommendations. By migrating to Recharge Subscriptions, the team gained an advanced, flexible platform capable of supporting over 50 bundle variations. Leveraging multiple Recharge bundle types, the site delivers a seamless, dynamic experience that empowers customers with more choice and flexibility – without adding backend complexity.
Cerebelly’s new storefront implements modern UX and CRO best practices, creating a smoother, more intuitive shopping experience. Small but strategic optimizations simplify the purchase journey and reflect how today’s customers shop. At the same time, flexible content areas now offer opportunities for rich brand storytelling – helping educate, inspire, and retain customers at every step of the journey.
